autóMAGAZIN

Auto Magazin is the German leading auto journal’s –’auto motor und sport’– Hungarian version, a monthly periodical. The magazine mainly addresses car-fans and possible car-buyers. The target group’s growing passion for autos has become determining, continuously increasing the popularity and the opinion forming power of the magazine. With useful tips, the articles help readers find their way in the new automobile’s labyrinth and directly as well as indirectly influence their car purchase. Directly, as readers decide upon the advice read in the Auto Magazin; and indirectly, as readers discuss articles with their relatives, friends and colleagues.

In the focus of the magazine are car tests. With the aid of technical parameters and well-experienced test pilots, the editors carefully examine the admitted cars from all aspects. The magazine determines automobile types’ market position, as well as specifies such facts as fast wearing-out parts, for example: tires, batteries, and accessories as: wheel-disks or child seats in regular comparisons. Auto Magazin’s target group is mainly highly qualified men with well above average income. The publication informs its readers of the most important motor sport and automobile industry news updates, the auto manufacturing’s significant events.

The Auto Magazin editors have several years’ international professional experience. Besides keeping their eye on international backgrounds, the Hungarian automobile market is also prominently tracked and direct contact is kept with the local importers.

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